Are You Over Optimizing Your AdWords Account?
From Conversation Marketing from Portent, Inc: Internet Marketing with a Twist of Lemon
March 10, 2017 - 2:10pm
I’m going to tell you something that’s a little counterintuitive: you may be hurting your AdWords or general PPC performance by trying to do too much, too fast. This idea doesn’t get a lot of air time because a lot of under-performing AdWords accounts or campaigns trace back to under-optimization or “set it and forget… Read More
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