Can celebrities save brands?
From MarketWatch.com - Top Stories
January 29, 2013 - 7:56am
If hiring a celebrity pitchman is a corporate-balance-sheet booster, running a star-studded Super Bowl ad is a Hail Mary pass. Best Buy and 5 other companies that looked to stars to reverse their fortunes
January 29, 2013 - 7:56am
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