Don’t forget the packaging

From Drew's Marketing Minute
May 10, 2017 - 11:00am
We seem to be in a marketing era that rewards straightforward, cut to the chase marketing and sales tactics.  The recession taught us that consumers were leery of any hyperbole or inflated promises so marketers let the pendulum swing to the other extreme – stripped down copy that was information based, educational in nature and […] The post Don’t forget the packaging appeared first on Drew's Marketing Minute.

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