Google+ Now Allows Pages to Interact With All Users, Analytics Coming Soon

From HubSpot's Inbound Internet Marketing Blog
December 28, 2012 - 12:00pm
Given its impact on Google search, it's been hard for marketers to ignore Google+ as a social media player. That being said, the social network still left something to be desired. Am I right? Well it looks like Google+ is changing for the better, with The Next Web reporting that Google+ Business Pages now have the ability to interact with all Google+ users, regardless of whether users have added the business page to one of their Circles. Furthermore, Google has also indicated that a new Google+ analytics platform is on its way, slated to be launched "in the coming weeks." Let's dive into what these changes mean for the social media marketer ... Google+ Enables More Engagement Opportunities for Business Pages Prior to this Google+ update, business pages weren't able to +1, share, or comment on posts from users unless those users had already added the page to one of their Circles. With th...

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