Gorgeous Hard Drive Stores Your Data In A Sleek Blob
From Fast Company January 15, 2013 - 4:45pm
Philippe Starck’s new drive for LaCie thinks inside the box to brilliant effect. Whatever those keychain-friendly USB drives lack in storage capacity they make up for in personality. You can find models disguised as packs of gum, drives hidden inside cute little action figures, and units that cover all manner of other shapes, sizes, and styles. That’s not the case for their sibling devices, the beefier, bulkier full-fledged external hard drives, which are generally designed to look functional, and little else. Over the last few years, Philippe Starck has designed some attractive units for the French company LaCie, working within the category’s typical mold of plain, monochrome, and rectangular. But with his newest edition, Starck’s done something different and exciting by thinking outside the standard hard-drive box. Or actually, by rethinking what’s g...
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