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Instagram Reveals Monthly Active User Data For First Time

From Fast Company
January 18, 2013 - 5:38am
The stats that matter are this: 90 million active monthly users, 40 million photos uploaded per day, and 10,000 "Likes" during peak time. Instagram has released details of its user data for the first time. The photo-sharing site, which was bought by Facebook last year for $715 million, had last week stopped reporting its traffic numbers on AppData. So, what have we learnt? Despite the hoo-ha surrounding the firm after it decided to change its terms of service--rafts of people deserted the site, and it was forced to change tack over its proposals--Instagram is big business. After all, we knew it would be once we saw those Thanksgiving figures last year. 90 million people use Instagram on a monthly basis. Numbers increased by 10%, month on month, between December 2012 and January 2013. A thousand comments are left each second. 40 million photos are posted each day. There are 8,500 l...

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