Master Storytelling to Boost Nonprofit Content Marketing

From Maximize Social Business
January 9, 2017 - 8:05am

Storytelling today is ‘hot.’ And why not?  It’s the fundamental human activity – we even talk to ourselves! We tell ourselves stories all the time to inspire, goad, cheerlead and persuade.  “I’ve been knocked down, but I’ll pick myself up.” “This cake will be even better than my mother-in-law’s.” “The deck seems stacked against me, […] Author information Claire Axelrad Claire Axelrad, J.D., CFRE contributes a monthly column on Social Media and Nonprofits. Claire was named Outstanding Fundraising Professional of the Year by the Association of Fundraising



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