New Tool from TapInfluence Checks for FTC Compliance

April 18, 2017 - 4:34pm Brands and influencers have been getting in trouble with the FTC lately for failing to properly let people know when they are being compensated for certain activities, including posting on social media and other locations. To help combat this problem, TapInfluence has developed a first of its kind tool that will analyze content to determine whether it will pass FTC guidelines. Influencer marketing is exploding in popularity, and has become a really great way for people with an audience to bring in great revenue. This includes social media personalities, YouTube celebrities, Instagram stars, and many others. The FTC has been Brought to you by Pace Lattin

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