SEM / Media

Publish or Perish: The New Digital Marketing Mantra

From SEMrush blog
March 15, 2017 - 1:00pm
Are you dominating your industry? If you’re not a publisher — if you don’t own and distribute your own content — the answer is a resounding “no.” Shifting to a brand as publisher mindset isn’t a quick and dirty strategy; it’s a long game. An adequate runway to build your publishing practice is non-negotiable. The following steps can help you get started on your digital marketing strategy overhaul.

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