Simplifiers Interview: Mark Evans, Marketing Director of Direct Line Group

From Siegel+Gale: Brand Consulting, Experience, Strategy, and Design
March 20, 2017 - 5:02pm
Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here I interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, I speak with Mark Evans, marketing director of Direct Line Group.

Continue reading this article »