Social Media Copywriting: How to Compose Text for 5 Different Channels

From HubSpot's Inbound Marketing Blog
May 15, 2017 - 6:00am
Most of us know that social media is an essential part of a brand’s marketing strategy. After all, 92\% of marketers say that social media is important to their business. And yet, managing it continues to be a source of frustration for many. That’s understandable -- there are many moving parts to a successful social media strategy. There’s knowing the right frequency with which to post. There’s the measurement of any ROI on these efforts. And, there’s determining what the heck to post to each channel.

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