The ANA Demands Transparency; Average CMO Tenures Drop
March 20, 2017 - 12:03am
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Lines In The Sand The ANA has demanded walled gardens – specifically Amazon, Pinterest, Snapchat, Twitter, LinkedIn, Foursquare and Instagram – open their platforms to third-party audits. Google and Facebook have agreed to such audits, though the industry “would appreciate both companies keeping the marketing community... Continue reading »
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