The Chief Content Officer Is Dead; Long Live Content Marketing

From MarketingProfs All In One
March 15, 2017 - 10:00am
It turns out that having a C-level executive in charge of content marketing has not been realistic, but the need for content--and content leadership--remains. So who's going to lead the content team, and what skills should team members have? Read the full article at MarketingProfs


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