The FitBit Flex Is A Fitness Band That Syncs Automatically
From Fast Company January 8, 2013 - 9:45am
The FitBit Flex isn’t just another Fuelband clone; it’s the first decent competitor to really challenge how conveniently integrated fitness bands can be. We’ve already seen the Nike+ Fuelband and the Jawbone Up, and a handful of competitive clone fitness bands are already on the market. So over the past year, it’s only grown more strange that we haven’t seen FitBit--maybe the name in fitness tracking devices--make a sporty rubber band of their own. Well, that day has now come. The FitBit Flex is essentially a FitBit that fits on your wrist. It’s an LED-laden piece of tech that tracks steps, calories burned, and even quality of sleep along with an alarm--everything the old FitBits did--plus it syncs to iOS and Android devices over Bluetooth. But truth be told, Flex doesn’t just sound familiar, it sounds wholly unoriginal. That is, until you ...
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